Vibrant, elegant, classy and yet noticeable - a bit like the city it's named after as well. The London is a great Spring/Summer/Autumn piece, in the sense it is pairable with almost any garment, can be worn for a variety of occasions and the notch wider lapels will add a superlative drop from shoulders to lapel to the waist. A great piece for someone looking to invest in their Summer wardrobe.
 
Editor's note: Ask Patrick to add an invert pleat to the Patch pockets if you really want this jacket to stand out.